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Handbook of Research on Mobile Marketing Management, Hardback Book

Handbook of Research on Mobile Marketing Management Hardback

Part of the Advances in E-Business Research series

Hardback

Out of stock

Description

The Handbook of Research on Mobile Marketing Management provides a compelling and relevant collection of innovative mobile marketing practices. Through offering more than 25 insightful articles by international experts, this reference is a critical resource for advertisers, researchers, and academicians.

Information

Out of stock
Format:Hardback
Pages:584 pages, 1, black & white illustrations
Publisher:Business Science Reference
Publication Date:30/11/2009
Category:
- Sales & marketing management
- Sales & marketing
ISBN:9781605660745

Other Formats

PDF from £250.75
- PDF | Published 30/11/2009 | £250.75 | View now

£295.00

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Information

Out of stock
Format:Hardback
Pages:584 pages, 1, black & white illustrations
Publisher:Business Science Reference
Publication Date:30/11/2009
Category:
- Sales & marketing management
- Sales & marketing
ISBN:9781605660745

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