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E-Commerce : Fundamentals and Applications, Paperback / softback Book

E-Commerce : Fundamentals and Applications Paperback / softback

Paperback / softback

Available to Order - This title is available to order, with delivery expected within 2 weeks

Description

A comprehensive introduction to the underlying technologies of e-commerce This book explores the full range of technologies, protocols, and techniques necessary for building successful e-commerce sites.

The authors begin with an overview of the Internet and the Web, then quickly move on to explain server-side programming techniques, cryptography and Internet security, and how to take advantage of leading-edge technologies such as mobile agents, WAP, XML, and data mining tools.

Placing this technical know-how in business context, the authors then walk readers through actual e-commerce applications, from Internet payment systems to Web advertising and publishing.

A running case study depicting a Virtual Book Store (VBS), step-by-step programming exercises, and real-world examples round out this highly practical, easily accessible guide.

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£56.95

£55.55

Available to Order - This title is available to order, with delivery expected within 2 weeks
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