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Soft Power in China : Public Diplomacy through Communication, PDF eBook

Soft Power in China : Public Diplomacy through Communication PDF

Edited by J. Wang

Part of the Palgrave Macmillan Series in Global Public Diplomacy series

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Description

This book is about how China strives to rebuild its soft power through communication.

It recounts China's efforts by examining a set of public diplomacy tactics and programs in its pursuit of a 'new' and 'improved' global image.

These case studies invites the reader to a more expansive discussion on the instruments of soft power.

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