Please note: In order to keep Hive up to date and provide users with the best features, we are no longer able to fully support Internet Explorer. The site is still available to you, however some sections of the site may appear broken. We would encourage you to move to a more modern browser like Firefox, Edge or Chrome in order to experience the site fully.

Media Reception Studies, Hardback Book

Media Reception Studies Hardback

Hardback

Description

A broad survey on how audiences make meaning out of mass mediaMedia Reception Studies broadly surveys the past century of scholarship on the ways in which audiences make meaning out of mass media.

It synthesizes in plain language social scientific, linguistic, and cultural studies approaches to film and television as communication media. Janet Staiger traverses a broad terrain, covering the Chicago School, early psychological approaches, Soviet theory, the Frankfurt School, mass communication research and critical theory, linguistics and semiotic theory, social-psychoanalytical research, cognitive psychology, and cultural studies.

She offers these theories as a set of tools for understanding the complex relationships between films and their audiences, TV shows and their viewers.

She explains such questions as the behavior of fans; the implications of gender, sexuality, and race/ethnicity with regard to the media; the effect of violence, horror, and sexually explicit images on viewers; and the place of memory in spectatorship. Providing an organized and lucid introduction to a staggering amount of work, Media Reception Studies is an indispensable resource for anyone interested in understanding the effects of mass media.

Information

  • Format:Hardback
  • Pages:262 pages
  • Publisher:New York University Press
  • Publication Date:
  • Category:
  • ISBN:9780814781340

Other Formats

£80.00

 
Free Home Delivery

on all orders

 
Pick up orders

from local bookshops

Information

  • Format:Hardback
  • Pages:262 pages
  • Publisher:New York University Press
  • Publication Date:
  • Category:
  • ISBN:9780814781340