Transition to Advanced Analytics : Get a Return on Your Analytics Investment Paperback / softback
by Jason Tan, Brian (Loyalty New Zealand Ltd) Ferris
Paperback / softback
Description
Amazon knows the products we’re interested in and shows us more to boost the size of our shopping cart.
Google Maps knows the best route to get from A to B and recommends it to get us there in the shortest possible time.
Netflix knows the media we enjoy most and recommends more to boost streaming time.
However, many companies still fall short with their data analytics practices. This book focuses on how to embed advanced analytics directly into daily business operations and complement an enterprise system.
This book can guide you in how traditional industries like retailers, banks and insurers can utilise and develop advanced analytics complementing their enterprise systems while embedding advanced analytics directly to optimise revenue and customer experience.
Detailed in this book is a world-class analytics application used by loyalty point providers, banks, insurers and leading retailers. The title also provides a step-by-step implementation framework for Chief Digital and Artificial Intelligence Offices to develop their advanced analytics capabilities in tandem with legacy IT systems.
Information
-
Less than 10 available - usually despatched within 24 hours
- Format:Paperback / softback
- Pages:160 pages, 42 Line drawings, black and white; 42 Illustrations, black and white
- Publisher:Taylor & Francis Ltd
- Publication Date:05/04/2024
- Category:
- ISBN:9781032527543
Other Formats
- Hardback from £59.99
- PDF from £36.44
- EPUB from £36.44
Information
-
Less than 10 available - usually despatched within 24 hours
- Format:Paperback / softback
- Pages:160 pages, 42 Line drawings, black and white; 42 Illustrations, black and white
- Publisher:Taylor & Francis Ltd
- Publication Date:05/04/2024
- Category:
- ISBN:9781032527543
