Business is Beautiful : The Hard Art of Standing Apart Hardback
by Jean-Baptiste Danet, Nick Liddell, Tony Allen, Lynne Dobney
Hardback
Description
Accepted wisdom tells us either that business should come before pleasure, or that the two should never be mixed.
Business, it seems, was never intended to be pleasurable.
During an economic crisis, in particular, business is easy to portray as a cold, unforgiving environment.
But business isn't like this. Business is people. People who come together to achieve more than is possible individually.
Achievement is easily measured through profit, but value is a much bigger concept.
A bank in India has been awarded a Nobel Peace Prize.
A man in Denmark has turned his love and compassion for his deaf wife into a business that helps millions, as well as makes millions.
Business provides countless examples of companies that have achieved greatness; companies for whom profit is necessary but not sufficient condition for success.
These stories and the business lessons (often unmeasurable) they provide are brilliantly captured in this highly original book.
Information
-
Available to Order - This title is available to order, with delivery expected within 2 weeks
- Format:Hardback
- Pages:224 pages, 1 Illustrations
- Publisher:LID Publishing
- Publication Date:19/03/2013
- Category:
- ISBN:9781907794315
Other Formats
- Paperback / softback from £12.79
Information
-
Available to Order - This title is available to order, with delivery expected within 2 weeks
- Format:Hardback
- Pages:224 pages, 1 Illustrations
- Publisher:LID Publishing
- Publication Date:19/03/2013
- Category:
- ISBN:9781907794315
