Competitive Marketing (RLE Marketing) : A Strategic Approach Paperback / softback
by John O'Shaughnessy
Part of the Routledge Library Editions: Marketing series
Paperback / softback
Description
This volume is a text-book for students of marketing, providing a basic understanding of the concept and techniques of marketing.
It shows how basic background information relating to the UK market may be integrated into business planning and how information from other sources should be incorporated and used.
Information
-
Out of stock
- Format:Paperback / softback
- Pages:766 pages
- Publisher:Taylor & Francis Ltd
- Publication Date:26/11/2015
- Category:
- ISBN:9781138971387
Other Formats
- Hardback from £270.00
- EPUB from £38.69
- PDF from £38.69
Information
-
Out of stock
- Format:Paperback / softback
- Pages:766 pages
- Publisher:Taylor & Francis Ltd
- Publication Date:26/11/2015
- Category:
- ISBN:9781138971387
