Please note: In order to keep Hive up to date and provide users with the best features, we are no longer able to fully support Internet Explorer. The site is still available to you, however some sections of the site may appear broken. We would encourage you to move to a more modern browser like Firefox, Edge or Chrome in order to experience the site fully.

Supporting your high street Find out how »
Television and the Political Image : A Study of the Impact of Television on the 1959 General Election, Hardback Book

Television and the Political Image : A Study of the Impact of Television on the 1959 General Election Hardback

Part of the Routledge Library Editions: Broadcasting series

Hardback

Out of stock

Description

Was the 1959 UK General Election the first television election?

Could television be used to create a Party ‘image’? Television and the Political Image (1961) provides answers to both these questions.

It surveys two constituencies, interviewing the same cross-section of electors before and after the election campaign, and analyses and compares the campaigns as conducted by television, radio, the Press, and through the work of the local Parties.

Various effects of the political barrage are measured and attributed to their sources; such effects include changes in voting intention during the course of the election campaign, changes in attitudes to Parties and their leaders, and changes in what the voter knows of the parties’ policies.

Information

Other Formats

£90.00

Out of stock
Add to Basket
Sign in to add to wishlist
 
Free Home Delivery

on all orders

 
Pick up orders

from local bookshops

Information

Also in the Routledge Library Editions: Broadcasting series  |  View all

Audio Production Techniques for Video

£44.09

£39.68

Add to Basket

Audio Control Handbook

£44.09

£39.68

Add to Basket

Behind the Tube

£44.09

£39.68

Add to Basket

A Director's Method for Film and...

£44.09

£39.68

Add to Basket