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The Italian Smart Office : The Story of Estel, Hardback Book

The Italian Smart Office : The Story of Estel Hardback

Hardback

Description

This book takes the reader through Estel s history from the future to the past, working backward in five major phases of the company s progress.

These phases are related through various illustrations, best called dioramas, covering double spreads that fold out, making four full-size pages. Especially created for the book by Pierluigi Longo, these dioramas emerge like modern-day frescoes in which the leading figures of the business world can be observed, along with the production panorama and market environment around them.

They represent a sort of visualized concept that not only illustrates and tracks a path through the book, but also lends it concept and structure. The texts that follow each theme-diorama pivot successively on the company philosophy, the protagonists, the products, and a brief text classifying the furniture-manufacturing sector itself.

Hence, the tale unfolds on two fronts simultaneously, interweaving the company s history with the ongoing developments in the sector and in methods of production.

Information

  • Format:Hardback
  • Pages:204 pages
  • Publisher:Mondadori Electa
  • Publication Date:
  • Category:
  • ISBN:9788891822789
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Information

  • Format:Hardback
  • Pages:204 pages
  • Publisher:Mondadori Electa
  • Publication Date:
  • Category:
  • ISBN:9788891822789