The Public Relations Writer's Handbook : The Digital Age PDF
by Merry Aronson, Don Spetner, Carol Ames
Description
The second edition of the Public Relations Writer s Handbook offers a simple, step-by-step approach to creating a wide range of writing, from basic news releases, pitch letters, biographies, and media alerts, to more complex and sophisticated speeches, media campaign proposals, crisis responses, and in-house publications. In addition, the thoroughly expanded and updated second edition shows how to keep up with the best practices of the public relations profession, as well as with the speed made possible and required by the digital age.
Information
-
Download - Immediately Available
- Format:PDF
- Publisher:Wiley
- Publication Date:13/07/2007
- Category:
- ISBN:9780787995928
Other Formats
- Hardback from £30.99
- EPUB from £17.99
Information
-
Download - Immediately Available
- Format:PDF
- Publisher:Wiley
- Publication Date:13/07/2007
- Category:
- ISBN:9780787995928