Critical Corporate Communications : A Best Practice Blueprint Paperback / softback

by Naomi Langford-Wood, Brian Salter

Part of the CBI Fast Track series

Paperback / softback

Available to Order - This title is available to order, with delivery expected within 2 weeks

Description

Critical Corporate Communications :A Best Practice Blueprint Naomi Langford-Wood and Brian Salter A good flow of information is essential to all businesses that succeed.

The latest Fast Track title is a practical and comprehensive guide to getting the very best out of your corporate communications.

It deals with all the different methods of internal and external corporate communication available - letters, fax, email, text, WAP, internet, telephone, face-to-face, and even body language and other non-verbal signals - and shows how best to utilise them within your organisation.

Best practice examples are given as well as advice for implementation via a communications audit. Author: Naomi is an entrepreneur and professional business writer; Brian Salter spent many years as a professional broadcaster and presenter with the BBC, and was formerly head of communications at the Institute of Directors.

They are co-founders of the Topspin Group and have co-written over 15 books. Readership: Mid to senior level executives in strategic, corporate communications, PR, and marketing roles; consultants, trainers, business advisers, and owner-managers of SMEs. ISBN:0470 84763 8 208pp (pr) GBP 14.99 US 24.95 EUR 24.80 Sep 2002