Please note: In order to keep Hive up to date and provide users with the best features, we are no longer able to fully support Internet Explorer. The site is still available to you, however some sections of the site may appear broken. We would encourage you to move to a more modern browser like Firefox, Edge or Chrome in order to experience the site fully.

Supporting your high street Find out how »
Communicating Science : Professional, Popular, Literary, EPUB eBook

Communicating Science : Professional, Popular, Literary EPUB

EPUB

Download - Immediately Available
Please note: eBooks can only be purchased with a UK issued credit card and all our eBooks (ePub and PDF) are DRM protected.

Description

Governments and scientific establishments have been encouraging the development of professional and popular science communication.

This book critically examines the origin of this drive to improve communication, and discusses why simply improving scientists' communication skills and understanding of their audiences may not be enough.

Written in an engaging style, and avoiding specialist jargon, this book provides an insight into science's place in society by looking at science communication in three contexts: the professional patterns of communication among scientists, popular communication to the public, and science in literature and drama.

This three-part framework shows how historical and cultural factors operate in today's complex communication landscape, and should be actively considered when designing and evaluating science communication.

Ideal for students and practitioners in science, engineering and medicine, this book provides a better understanding of the culture, sociology and mechanics of professional and popular communication.

Information

Other Formats

Save 15%

£35.99

£30.59

Download - Immediately Available
Add to Basket
Sign in to add to wishlist
 
Delivered to your inbox

to transfer to your device

eBook Help

Is this the right eBook for
my device? How do I download
this eBook? See help and FAQs pages

Information