Culture and Business in Asia, Paperback / softback Book

Culture and Business in Asia Paperback / softback


Culture and Business in Asia is an analytical, comparative guide to modern Asian business.

Using in-depth interviews, it describes the links between culture and business in India, China (including Hong Kong), Japan, Taiwan and Singapore.

Each chapter examines the influence of business culture on decision-making in the areas of ownership, finance, governance, organisation, management and strategy. Key benefits:* Gives a vivid view of how Asian business decision-makers experience the world of work* Includes a unique focus on India* Encourages critical thinking* Examines the relationship of social, political and economic cultures to business. * Provides a cultural platform for business in the profitable but competitive markets of Asia.


  • Format: Paperback / softback
  • Pages: 320 pages, 320 p.
  • Publisher: Macmillan Education UK
  • Publication Date:
  • Category: International business
  • ISBN: 9780230518087

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