Advertising Campaign Design : Just the Essentials PDF
by Robyn Blakeman
Description
The author's step-by-step approach to campaign design dissects the creative process necessary to design a successful integrated marketing communications campaign one topic at a time, creating an invaluable research tool that students and professors alike will refer to time and time again.
Information
-
Download - Immediately Available
- Format:PDF
- Pages:247 pages
- Publisher:Taylor & Francis Ltd
- Publication Date:15/08/2011
- Category:
- ISBN:9781317477686
Other Formats
- Hardback from £180.00
- Paperback / softback from £56.99
- EPUB from £51.29
Information
-
Download - Immediately Available
- Format:PDF
- Pages:247 pages
- Publisher:Taylor & Francis Ltd
- Publication Date:15/08/2011
- Category:
- ISBN:9781317477686