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Advanced E-Business Research : International Trends & Issues, Hardback Book

Advanced E-Business Research : International Trends & Issues Hardback

Edited by Stephan Bohm, Werner Quint, Peter Winzer

Hardback

Description

Since years, e-business research is subject of many conferences and publications.

While researchers and practitioners often focus on e-business systems and applications, so far little attention has been given to the development of innovative and sustainable e-business models and solutions.

This publication fills this gap by discussing the following key issues: What are challenges and opportunities for international e-business?

What are the barriers and risks for companies implementing e-business models?

How can they succeed in the long-term? In this context, this publication provides in-depth studies of consumer needs, cultural requirements as well as conditions of economic efficiency and successful implementation of e-business solutions.

It is intended for e-business novices as well as advanced researchers and practitioners.

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