Cases in Strategic Management and Business Policy Paperback
by Thomas L. Wheelen, J.David Hunger
Paperback
Description
This comprehensive text offers an engaging look into new and traditional strategic management topics.
Its thorough coverage helps students develop an understanding of the wide range of theories and research available in this field--from competitive strategy and industry analysis to environmental trends and ethics.
Integration of international issues throughout provides an essential understanding of global economics and its impact on business activities in any location.
Information
-
Item not Available
- Format:Paperback
- Pages:672 pages
- Publisher:Pearson Education Limited
- Publication Date:21/08/2003
- Category:
- ISBN:9780131424067
Information
-
Item not Available
- Format:Paperback
- Pages:672 pages
- Publisher:Pearson Education Limited
- Publication Date:21/08/2003
- Category:
- ISBN:9780131424067