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Managerial Economics : A game theoretic approach, Paperback / softback Book

Managerial Economics : A game theoretic approach Paperback / softback

Paperback / softback

Out of stock

Description

This book can be used as a way of introducing business and management students to economic concepts as well as providing economics students with a clear grasp of how to use the skills they will need in the world of business. Topics covered include:*product differentiation*price discrimination*hiring and training workers*labor-management relations*international tradeA host of key features are employed to add colour to the text including case studies, examples and discussion questions.

Scenarios presented centre upon a diverse range of subjects and firms including Eurostar, NHL hockey equipment, Chevrolet, Philips and pension plans.

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£59.99

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