Marketing for Special and Academic Libraries : A Planning and Best Practices Sourcebook, Paperback / softback Book

Marketing for Special and Academic Libraries : A Planning and Best Practices Sourcebook Paperback / softback

Part of the Medical Library Association Books Series series

Description

Marketing for Special and Academic Libraries is an easy-to-follow, practical, easily-implementable, 21st-Century marketing book for academic and special libraries. Written by two practicing librarians who are passionate about communicating with user, the book provides both the inspiration and drive to market your library and practical tips and suggestions on how to do that effectively.

Information

  • Format: Paperback / softback
  • Pages: 178 pages
  • Publisher: Rowman & Littlefield
  • Publication Date:
  • Category: Sales & marketing
  • ISBN: 9781442262706

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Also by Valerie Gordon

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