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Retail Management, Paperback / softback Book

Retail Management Paperback / softback

Paperback / softback

Out of stock

Description

The aim of this book is to understand: Introduction and Perspectives on Retailing - World of Retailing, Retail management, meaning, characteristics, emergence of Organizations of retailing - Types of Retailers (Retail Formats) - Multichannel Retailing Customer Buying Behaviour, Historical Perspective, role of retailing, trends in retailing, FDI in Retail - Problems of Indian Retailing - Current Scenario.

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£45.57

Out of stock
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