Campaign 2000 : A Functional Analysis of Presidential Campaign Discourse Hardback
by William L. Benoit, John P. McHale, Glenn J. Hansen, P. M. Pier, John P. McGuire
Part of the Communication, Media, and Politics series
Hardback
Description
Campaign 2000 applies the functional theory of political campaign discourse—analyzing how messages acclaim, attack, or defend—to several different forms of campaign communication in the 2000 U.S. presidential primary and general election. These forms include political advertisements on television and radio, debates, television talk show appearances, campaign web pages, and convention speeches by candidates and their spouses.
The authors also look at the election outcomes and explore lessons to apply to future campaign discourse.
Information
-
Available to Order - This title is available to order, with delivery expected within 2 weeks
- Format:Hardback
- Pages:304 pages
- Publisher:Rowman & Littlefield
- Publication Date:29/09/2003
- Category:
- ISBN:9780742529137
Other Formats
- Paperback / softback from £39.09
Information
-
Available to Order - This title is available to order, with delivery expected within 2 weeks
- Format:Hardback
- Pages:304 pages
- Publisher:Rowman & Littlefield
- Publication Date:29/09/2003
- Category:
- ISBN:9780742529137