Research Methods in Intercultural Communication : A Practical Guide Paperback / softback

Edited by Zhu Hua

Part of the Guides to Research Methods in Language and Linguistics series

Paperback / softback

Available to Order - This title is available to order, with delivery expected within 2 weeks

Description

Research Methods in Intercultural Communication introduces and contextualizes the most important methodological issues in the field for upper-level undergraduate and graduate students.

Examples of these issues are which paradigms and how to research multilingually, interculturally and ethnically. Provides the first dedicated and most comprehensive volume on research methods in intercultural communication research in the last 30 yearsExplains new and emerging methods, as well as more established ones.

These include: Matched Guise Technique, Discourse Completion Task, Critical Incident Technique, Critical Discourse Analysis, Ethnography, Virtual Ethnography, Corpus Analysis, Multimodality, Conversation Analysis, Narrative Analysis, Questionnaire and Interview. Assists readers in determining the most suitable method for various research questions, conceptualizing the research process, interpreting results, and drawing conclusionsSupports students from start to finish with key terms, suggestions for further reading, research summaries, and sound guidance from experienced scholars and researchers