Media Convergence : The Three Degrees of Network, Mass and Interpersonal Communication Paperback / softback
by Klaus Bruhn Jensen
Paperback / softback
Description
The development of digital media presents a unique opportunity to reconsider what communication is, and what individuals, groups, and societies might hope to accomplish through new as well as old media.
At a time when digital media still provoke both utopian and dystopian views of their likely consequences, Klaus Bruhn Jensen places these 'new' media in a comparative perspective together with 'old' mass media and face-to-face communication, restating the two classic questions of media studies: what do media do to people, and what do people do with media?
Media Convergence makes a distinction between three general types of media: the human body enabling communication in the flesh; the technically reproduced means of mass communication; and the digital technologies facilitating interaction one-to-one, one-to-many, as well as many-to-many. Features include: case studies, including mobile phones in everyday life, the Muhammad cartoons controversy and climate change as a global challenge for human communication and political action diagrams, figures, and tables summarizing key concepts beyond standard 'models of communication' systematic cross-referencing.
Major terms are highlighted and cross-referenced throughout, with key concepts defined in margin notes.
Information
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Available to Order - This title is available to order, with delivery expected within 2 weeks
- Format:Paperback / softback
- Pages:198 pages
- Publisher:Taylor & Francis Ltd
- Publication Date:12/01/2010
- Category:
- ISBN:9780415482042
Other Formats
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Information
-
Available to Order - This title is available to order, with delivery expected within 2 weeks
- Format:Paperback / softback
- Pages:198 pages
- Publisher:Taylor & Francis Ltd
- Publication Date:12/01/2010
- Category:
- ISBN:9780415482042