Marketing Strategy and Competitive Positioning
Graham Hooley
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Introduction to Sport Marketing
Aaron C.T. (Loughborough University London, UK) Smith
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Giving Voice to Values-based Leadership : How to Develop Good Organizations Through Work on Values
Gry Espedal
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Marketing Communications : Integrating Online and Offline, Customer Engagement and Digital Technologies
PR Smith
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The Strategy and Tactics of Pricing : A Guide to Growing More Profitably
Thomas T. (Deloitte Consulting, USA) Nagle
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Auditing Transformation : Regulation, Digitalisation and Sustainability
Jan Marton
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Accelerating Sustainability in Fashion, Clothing and Textiles
Martin Charter
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The Handbook of Climate Change Leadership in Organisations : Developing Leadership for the Age of Sustainability
Doug MacKie
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Contemporary Issues in Marketing and Consumer Behaviour
Elizabeth Parsons
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The Future of Luxury Customer Experience : How to Create High-Value, Personalized Omnichannel Experiences
Gabriella Lojacono
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Consumer Behaviour and Digital Transformation
Ayantunji Gbadamosi
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Consumer Behaviour and Digital Transformation
Ayantunji Gbadamosi
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The Impact of Corporate Social Responsibility : Corporate Activities, the Environment and Society
Robert Kudlak
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The Routledge Handbook of Corporate Social Responsibility Communication
Amy (University of Minnesota-Twin Cities, USA) O’Connor
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The Impact Challenge : Reframing Sustainability for Businesses
Alessia (Pine Bridge Investments, NY, United States) Falsarone
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Consumer Behaviour and Digital Transformation
Ayantunji (University of East London, UK) Gbadamosi
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Consumer Behaviour and Digital Transformation
Ayantunji (University of East London, UK) Gbadamosi
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The Impossibilities of the Circular Economy : Separating Aspirations from Reality
Harry Lehmann
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Impact Investing at a Crossroads : A Pathway Forward
John Forrer
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Social Media Marketing Management : How to Penetrate Emerging Markets and Expand Your Customer Base
Robert Ebo Hinson
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Social Media Marketing Management : How to Penetrate Emerging Markets and Expand Your Customer Base
Robert Ebo Hinson
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Anti-Consumption : Exploring the Opposition to Consumer Culture
Helene Cherrier
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