Lean Analytics : Use Data to Build a Better Startup Faster
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Federica Carlotto
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Creating the Viewer : Market Research and the Evolving Media Ecosystem
Justin Wyatt
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Michael Solomon
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Jenni (International Director, International Director, Ehren Romaniuk
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Trustworthy Online Controlled Experiments : A Practical Guide to A/B Testing
Ron Kohavi
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Martin Raymond
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Jon Cohen
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Market Research In A Week : Market Research In Seven Simple Steps
Judy Bartkowiak
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Sensory Marketing : Research on the Sensuality of Products
Aradhna (University of Michigan, Ann Arbor, USA) Krishna
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Darren Bridger
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Michael Solomon
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Add to BasketKey Marketing Metrics : The 50+ metrics every manager needs to know
Neil Bendle
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Cathrine Jansson-Boyd
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Terry Smith
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Mo Willan
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Marketing Planning & Strategy : A Practical Introduction
John Dawes
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Dr Christine Bailey
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Allan Kimmel
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