Luxury Brand and Art Collaborations : Postmodern Consumer Culture
Federica Carlotto
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Visual Methods in Marketing and Consumer Research
Fatema (University of Greenwich, UK.) Kawaf
Pre-Order
Format: Book (Hardback)
Responsible Marketing for Well-being and Society : A Research Companion
Michael Saren
Out of stock
Format: Book (Hardback)
Creating the Viewer : Market Research and the Evolving Media Ecosystem
Justin Wyatt
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Format: Book (Hardback)
Digital Influence on Consumer Habits : Marketing Challenges and Opportunities
Nripendra (Pennsylvania Western University, USA) Singh
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Navigating the Digital Landscape : Understanding Customer Behaviour in the Online World
Nripendra (Pennsylvania Western University, USA) Singh
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Better Brand Health : Measures and Metrics for a How Brands Grow World
Jenni (International Director, International Director, Ehren Romaniuk
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Consumer Neuroscience
Moran (Northwestern University) Cerf
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The Essentials of Contemporary Marketing
Mo Willan
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Data Mining for Managers : How to Use Data (Big and Small) to Solve Business Challenges
R. Boire
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Format: Book (Hardback)
Online Video Revolution : How to Reinvent and Market Your Business Using Video
J. Cecil
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Chinese Electric Vehicle Trailblazers : Navigating the Future of Car Manufacturing
Jan Y. Yang
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Clean Language Interviewing : Principles and Applications for Researchers and Practitioners
Heather (IMD, Switzerland) Cairns-Lee
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Format: Book (Hardback)
Appraisal and the Transcreation of Marketing Texts : Persuasion in Chinese and English
Nga-Ki Mavis Ho
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Customer Relationship Management : Concepts, Applications and Technologies
Daniel D. Prior
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Marketing Skills in Practice : Developing a Successful Marketing Career
Linda Anne Barkas
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Sustainable Consumption Experience and Business Models in the Modern World
Maria Amelia Machado Carvalho
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The Pricing Compass : Finding the Solution to Your Pricing Puzzle
Jan Y. Yang
Out of stock
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Doctor, What's Wrong? : Making the NHS Human Again
Sophie Petit-Zeman
Out of stock
Format: Book (Hardback)
