Million Dollar Weekend : The Surprisingly Simple Way to Launch a 7-Figure Business in 48 Hours
Noah Kagan
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Customer Engagement : Contemporary issues and challenges
Roderick J. (University of Auckland, New Zealand) Brodie
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Consumer Behavior in Travel and Tourism
Kaye Sung Chon
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Sensory Marketing : Research on the Sensuality of Products
Aradhna (University of Michigan, Ann Arbor, USA) Krishna
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Psychological Foundations of Marketing : The Keys to Consumer Behavior
Allan Kimmel
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Customer Engagement : Contemporary issues and challenges
Roderick J. (University of Auckland, New Zealand) Brodie
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Sensory Marketing : Research on the Sensuality of Products
Aradhna (University of Michigan, Ann Arbor, USA) Krishna
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Marketing Analytics : Statistical Tools for Marketing and Consumer Behavior Using SPSS
Jose Marcos Carvalho de Mesquita
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Managing the Building Design Process
Kaye Sung Chon
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Consumer Behavior in Travel and Tourism
Kaye Sung Chon
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Consumer Behaviour in Sport and Events
Daniel Funk
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Controversy in Marketing Theory: For Reason, Realism, Truth and Objectivity : For Reason, Realism, Truth and Objectivity
Shelby D. Hunt
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Psychological Foundations of Marketing : The Keys to Consumer Behavior
Allan Kimmel
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Marketing Research with IBM® SPSS Statistics : A Practical Guide
Karine Charry
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Digital Channels and Social Media Management in Luxury Markets
Fabrizio Mosca
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Success is Assured : Satisfy Your Customers On Time and On Budget by Optimizing Decisions Collaboratively Using Reusable Visual Models
Penny W. Cloft
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The ROI of Pricing : Measuring the Impact and Making the Business Case
Stephan (Value Innoruption Advisors, USA) Liozu
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Brand Metrics : Measuring Brand Efficacy along the Customer Journey
Jacek Kall
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Research Methods in Luxury Management
Michael J. G. (University of Leeds, UK) Parnwell
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Research Methods in Luxury Management
Michael J. G. (University of Leeds, UK) Parnwell
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Collaboration in Outsourcing : A Journey to Quality
S. Brinkkemper
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Transforming Relationship Marketing : Strategies and Business Models in the Digital Age
Park (University of Southern Queensland, Australia) Thaichon
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Transforming Relationship Marketing : Strategies and Business Models in the Digital Age
Park (University of Southern Queensland, Australia) Thaichon
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