The Dynamics of Influencer Marketing : A Multidisciplinary Approach
Jose M. Alvarez-Monzoncillo
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Organizational Change, Innovation and Business Development : The Impact of Non-Technological Innovations
Magdalena Popowska
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Towards a New Understanding of Masculine Habitus and Women and Leadership in Public Relations
Martina (Leeds Beckett University, UK.) Topic
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The Routledge Handbook of Nonprofit Communication
Gisela (University of Beira Interior, Portugal.) Goncalves
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Social Media for Progressive Public Relations
Outi (Jyvaskyla University School of Business and Economics, Niininen
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Personal Branding in the Knowledge Economy : The Inter-relationship between Corporate and Employee Brands
Wioleta Kucharska
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The Impact of Corporate Social Responsibility : Corporate Activities, the Environment and Society
Robert Kudlak
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Strategic Communication in a Global Crisis : National and International Responses to the COVID-19 Pandemic
Ralph (Leeds Beckett University, UK.) Tench
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The Routledge Handbook of Corporate Social Responsibility Communication
Amy (University of Minnesota-Twin Cities, USA) O’Connor
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Partnership and Transformation : The Promise of Multi-stakeholder Collaboration in Context
Leda Stott
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Internal Communication and Employer Brands
Ana Tkalac (University of Zagreb, Croatia) Vercic
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The Impact Challenge : Reframing Sustainability for Businesses
Alessia (Pine Bridge Investments, NY, United States) Falsarone
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Digitale Plattformen im industriellen Mittelstand : Strategien, Methoden, Umsetzungsbeispiele
Daniel Beverungen
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Konsumverhalten verstehen, beeinflussen und messen : Die Psychologie hinter effektivem Marketing
Manuel Stegemann
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Locationmanagement fur die Eventkonzeption
Kristina Sommer
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Digitale Werbung in der Post-Cookie-Ara : Gezielte Kampagnenplanung entlang der Customer Journey
Alexander Schwarz-Musch
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Growth Marketing : Halbes Budget, doppelte Wirkung. Wie Sie Ihr Marketing hochprofitabel machen
Jens Weinmann-Eichinger
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La publicit? de la voiture dans la presse ?crite
Calogero Giardina
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From Globo Play to the present day : The reconfiguration of Rede Globo
Luiz Eduardo Ferreira
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De Globo Play ? aujourd'hui : La reconfiguration de Rede Globo
Luiz Eduardo Ferreira
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Da Globo Play a oggi : La riconfigurazione di Rede Globo
Luiz Eduardo Ferreira
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От "Глобо Плей" до наших дней : Рекон&
Лm Феррейра
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Восприятие потребителями потре&#
Фу
 Кит Тенг
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