Marketing Kit for Dummies
Alexander Hiam
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The PR Styleguide : Formats for Public Relations Practice, International Edition
Barbara (American University) Diggs-Brown
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The F2P Toolbox : Essential Techniques for Fun, Profitable Game Design
Rob Fahey
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Dawn (Vanderbilt University) Iacobucci
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MKTG (with MKTG Online, 1 term (6 months) Printed Access Card)
Carl (University of Texas, Arlington) McDaniel
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Carl (University of Texas, Arlington) McDaniel
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Marketing Essentials (with CourseMate and eBook Access Card)
Sally Dibb
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Marketing: Real People, Real Choices, OLP with eText, Global Edition
Michael Solomon
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Consumer Behaviour : Applications in Marketing
Malcolm Wright
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Marketing : An Introduction
Rosalind Masterson
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