Advertising International : The Privatisation of Public Space
Armand Mattelart
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Advertising International : The Privatisation of Public Space
Armand Mattelart
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Key Debates in the Translation of Advertising Material : Special Issue of the Translator (Volume 10/2, 2004)
Beverly Adab
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Key Debates in the Translation of Advertising Material : Special Issue of the Translator (Volume 10/2, 2004)
Beverly Adab
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Diversity in Advertising : Broadening the Scope of Research Directions
Jerome D. Williams
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Diversity in Advertising : Broadening the Scope of Research Directions
Jerome D. Williams
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Persuasive Imagery : A Consumer Response Perspective
Linda M. Scott
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Persuasive Imagery : A Consumer Response Perspective
Linda M. Scott
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Advertising and the World Wide Web
David W. Schumann
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Advertising and the World Wide Web
David W. Schumann
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Imaging in Advertising : Verbal and Visual Codes of Commerce
Fern L. Johnson
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Imaging in Advertising : Verbal and Visual Codes of Commerce
Fern L. Johnson
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Explorations in Consumer Culture Theory
John F. Sherry
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Explorations in Consumer Culture Theory
John F. Sherry
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The Undermining of Beliefs in the Autonomy and Rationality of Consumers
John O'Shaughnessy
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Routledge Library Editions: Advertising
Various
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Public Relations Ethics and Professionalism : The Shadow of Excellence
Johanna Fawkes
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Public Relations Ethics and Professionalism : The Shadow of Excellence
Johanna Fawkes
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Pioneers in Marketing : A Collection of Biographical Essays
D.G. Brian (Quinnipiac University, USA) Jones
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Routledge Handbook of Sport Communication
Paul M. (Indiana University, USA) Pedersen
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Routledge Handbook of Sport Communication
Paul M. (Indiana University, USA) Pedersen
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