The Executive's Guide to Corporate Events and Business Entertaining : How to Choose and Use Corporate Functions to Increase Brand Awareness, Develop New Business, Nurture Customer Loyalty and Drive Gr
Judy Allen
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Shapeholders : Business Success in the Age of Activism
Mark Kennedy
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The Public Relations Handbook
Robert L. Dilenschneider
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The Communication of Hate
Michael Waltman
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Creating Corporate Reputations : Identity, Image and Performance
Grahame (, Australian Graduate School of Management) Dowling
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Winning the Reputation Game : Creating Stakeholder Value and Competitive Advantage
Grahame R. Dowling
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Campaign Strategies and Message Design : A Practitioner's Guide from Start to Finish
Mary Moffitt
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The Handbook of Strategic Public Relations and Integrated Marketing Communications, Second Edition
Clarke Caywood
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The Global Economy, National States and the Regulation of Labour
Paul Edwards
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Social Network Analysis in Telecommunications
Carlos Andre Reis Pinheiro
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How to Measure and Manage Your Corporate Reputation
Terry Hannington
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The New Brand Spirit : How Communicating Sustainability Builds Brands, Reputations and Profits
Christian Conrad
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Communicating Corporate Social Responsibility in the Digital Era
Adam Lindgreen
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The SAGE Handbook of Public Relations
Robert L. Heath
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Strategic Stakeholder Engagement
Chris Anastasi
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Public Relations As Activism : Postmodern Approaches to Theory & Practice
Derina R. (Lamar University, USA) Holtzhausen
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The Management Game of Communication
Peggy Simcic (BI Norwegian Business School, Norway) Brønn
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Information Warriors : The Battle for Hearts and Minds in the Middle East
Vyvyan Kinross
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Out-thinking Organizational Communications : The Impact of Digital Transformation
Joachim Klewes
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