Tactical Inclusion : Difference and Vulnerability in U.S. Military Advertising
Jeremiah Favara
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Microeconomics for Managers : Principles and Applications
Richard B. (University of California, Irvine) McKenzie
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Included : Redefining Accessibility for the World Wide Web
Molly E. Holzschlag
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Mass Behaving : Unlocking the Power of Branding with Archetypes
Joseph Szala
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Aesthetic Clinic Marketing in the Digital Age : From Meta to AI
Wendy Lewis
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International Perspectives on Museum Management
Darko (University of Zagreb, Croatia.) Babic
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Crisis Communications : A Casebook Approach
Kathleen (University of Washington, USA) Fearn-Banks
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Transcending Equality, Diversity and Inclusion at Work : A Self-Critical Engagement
Marguerite L Weber
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Consumer Behaviour and Digital Transformation
Ayantunji (University of East London, UK) Gbadamosi
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Transformative Practice in Critical Media Literacy : Radical Democracy and Decolonized Pedagogy in Higher Education
Steve Gennaro
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Customer Experience in Fashion Retailing : Merging Theory and Practice
Bethan Alexander
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Strategic Writing : Multimedia Writing for Public Relations, Advertising and More
Angie (The University of Kansas, USA) Hendershot
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Nonprofit Communications : A Mission-Driven and Human-Centered Approach
Kelly C. (Syracuse University, USA) Gaggin
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Strategic International Marketing : Strategy Development and Implementation
Carl Arthur Solberg
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Digital Marketing : Analyzing its Transversal Impact
Paulo (Polytechnic of Porto, Portugal) Botelho Pires
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Individuals in B2B Marketing : Sensemaking and Action in Context
Maria (Abo Akademi University, Finland.) Ivanova-Gongne
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Contemporary Marketing and Consumer Behaviour in Sustainable Tourism
Maria (University of Salerno, Italty) Palazzo
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Responsible Marketing for Well-being and Society : A Research Companion
Michael Saren
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Civil Society Organisations and State-Owned Enterprises in South Africa : Promoting Accountability and Corporate Governance
Julieth Gudo
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Behind the Scenes of Indie Film Marketing : A FilmSnobbery Field Guide
Nicholas LaRue
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