Success is Assured : Satisfy Your Customers On Time and On Budget by Optimizing Decisions Collaboratively Using Reusable Visual Models
Penny W. Cloft
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The Handbook of Customer Satisfaction and Loyalty Measurement
Nigel Hill
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Managing the Building Design Process
Kaye Sung Chon
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Consumer Behavior in Travel and Tourism
Kaye Sung Chon
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Consumer Behaviour in Sport and Events
Daniel Funk
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The Challenge for Japanese Multinationals : Strategic Issues for Global Management
H. Takahashi
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How to Measure Digital Marketing : Metrics for Assessing Impact and Designing Success
L. Flores
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The Power of Customer Misbehavior : Drive Growth and Innovation by Learning from Your Customers
M. Fisher
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A Business History of the Swatch Group : The Rebirth of Swiss Watchmaking and the Globalization of the Luxury Industry
P. Donze
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Sport Business Analytics : Using Data to Increase Revenue and Improve Operational Efficiency
C. Keith Harrison
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Brands on a Mission : How to Achieve Social Impact and Business Growth Through Purpose
Myriam Sidibe
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Brand Metrics : Measuring Brand Efficacy along the Customer Journey
Jacek Kall
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Marketing Analytics : Statistical Tools for Marketing and Consumer Behavior Using SPSS
Jose Marcos Carvalho de Mesquita
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The ROI of Pricing : Measuring the Impact and Making the Business Case
Stephan (Value Innoruption Advisors, USA) Liozu
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Digital Channels and Social Media Management in Luxury Markets
Fabrizio Mosca
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The Impulse Economy : Understanding Mobile Shoppers and What Makes Them Buy
Gary Schwartz
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Market Analysis : Assessing Your Business Opportunities
William Winston
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The Handbook of Brand Management Scales
Lia (University of Bath, UK) Zarantonello
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In Data We Trust : How Customer Data is Revolutionising Our Economy
Lars Luck
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Research Methods in Luxury Management
Michael J. G. (University of Leeds, UK) Parnwell
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Research Methods in Luxury Management
Michael J. G. (University of Leeds, UK) Parnwell
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Beyond Piggly Wiggly : Inventing the American Self-Service Store
Lisa C. Tolbert
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Beyond Piggly Wiggly : Inventing the American Self-Service Store
Lisa C. Tolbert
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