Universal Principles of Branding : 100 Key Concepts for Defining, Building, and Delivering Brands Volume 6
Mark Kingsley
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Good Design Is for Everyone : The First 10 Years of PepsiCo Design + Innovation
PepsiCo
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Making a Metaverse That Matters : From Snow Crash & Second Life to A Virtual World Worth Fighting For
Wagner James Au
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Customer Communities : Engage and Retain Customers to Build the Future of Your Business
Nick Mehta
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NanoTech MegaQuake : What Business Must Do Now to Prepare for the Nanontechnology Revolution
Dan Shafer
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Format: Book (Hardback)
The 8 Laws of Customer-Focused Leadership : New Rules for Building A Business Around Today’s Customer
Blake Morgan
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This Is Personal : The Art of Delivering the Right Email at the Right Time
Brennan Dunn
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Honest Seo : Demystifying the Google Algorithm to Help You Get More Traffic and Revenue
Jason Hennessey
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Attention Hacking : The Power of Social Media Selling in Insurance and Finance
Robin Kiera
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Tech For Good : Imagine Solving the World’s Greatest Challenges
Marga Hoek
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Digital Marketing
Dr. Kyle Allison
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Format: Book (Fold-out book or chart)
Mass Behaving : Unlocking the Power of Branding with Archetypes
Joseph Szala
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Format: Book (Hardback)
Microeconomics for Managers : Principles and Applications
Richard B. (University of California, Irvine) McKenzie
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Format: Book (Hardback)
Create Once, Distribute Forever : How Great Creators Spread Their Ideas and How You Can Too
Ross Simmonds
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The Brand Benefits Playbook : Why Customers Aren't Buying What You're Selling--And What to Do About It
Allen Weiss
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Marketplace Dignity : Transforming How We Engage with Customers Across Their Journey
Cait Lamberton
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Advertising in the Digital Age : Theories and Practices
Sevil Yesiloglu
Available to Order - This title is available to order, with delivery expected within 2 weeks
Format: Book (Hardback)
£120.00
Available to Order - This title is available to order, with delivery expected within 2 weeks
Book (Hardback)
Add to BasketBrand Management : Co-creating Meaningful Brands
Michael Beverland
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£130.00
Available to Order - This title is available to order, with delivery expected within 2 weeks
Book (Hardback)
Add to BasketHollywood Online : Internet Movie Marketing Before and After The Blair Witch Project
Dr. Ian (Independent Scholar, UK) London
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Format: Book (Hardback)
Made You Look: How to Use Brain Science to Attract Attention and Persuade Others
Carmen Simon
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Transcending Equality, Diversity and Inclusion at Work : A Self-Critical Engagement
Marguerite L Weber
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Consumer Behaviour and Digital Transformation
Ayantunji (University of East London, UK) Gbadamosi
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