Bundle: MKTG, 13th + MindTap, 1 term Printed Access Card
Carl (University of Texas, Arlington) McDaniel
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Advertising and Integrated Brand Promotion (with CourseMate with Ad Age Printed Access Card)
Chris (University of Cincinnati) Allen
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The Marketing Director's Handbook : Volumes 1 and 2
Tim Arnold
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Principles of Marketing Student Access Card
Frances Brassington
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£226.00
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Qualitative Market Research : Principle & Practice
Gill Ereaut
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£255.00
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PRCA Practice Guides Book Set (2018-2019)
Danny Whatmough
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The World Guide to Sustainable Enterprise - Four Volume Set
Wayne Visser
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The History of Marketing Thought
Mark Tadajewski
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Critical Marketing Studies
Mark Tadajewski
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Media Audiences
Barrie Gunter
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Macromarketing
Stanley Shapiro
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£675.00
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Business-to-Business Marketing
Nick Ellis
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Service Marketing
Steve Baron
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Encyclopedia of Public Relations
Robert L. Heath
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Marketing Ethics
N Craig Smith
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Consumer Research Methods
James Fitchett
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Social Marketing
R. Craig Lefebvre
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New Directions in Critical Marketing Studies
Mark Tadajewski
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International Perspectives of Marketing Theory
Mark Tadajewski
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Philosophy of Marketing
Mark Tadajewski
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Strategic Communication
Robert L. Heath
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