Corporate Communication : A Guide to Theory and Practice
Joep P. Cornelissen
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Brand Storytelling : Put Customers at the Heart of Your Brand Story
Miri Rodriguez
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Beautiful PR : Finding your brand’s heartbeat for authenticity in communication
Sophie Attwood
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Social Media Strategy : A Practical Guide to Social Media Marketing and Customer Engagement
Julie Atherton
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The Guide to Earned Media : How to Use PR Strategies to Enhance Your Brand
Annie Pace (Founder) Scranton
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Building a Culture of Inclusivity : Effective Internal Communication For Diversity, Equity and Inclusion
Priya Bates
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Social Media Communication : Concepts, Practices, Data, Law and Ethics
Jeremy Harris Lipschultz
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Philanthropy Revolution : How to Inspire Donors, Build Relationships and Make a Difference
Lisa Greer
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Strategic Planning for Public Relations
Deborah A. (SUNY Buffalo State College, USA) Silverman
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Strategic Writing : Multimedia Writing for Public Relations, Advertising and More
Angie (The University of Kansas, USA) Hendershot
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The Routledge Handbook of Corporate Social Responsibility Communication
Amy (University of Minnesota-Twin Cities, USA) O’Connor
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Trust Me I'm Lying : Confessions of a Media Manipulator
Ryan Holiday
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The New Guide to Identity : How to Create and Sustain Change Through Managing Identity
Wolff Olins
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The Reputation Game : The Art of Changing How People See You
David Waller
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How to Win Campaigns : Communications for Change
Chris Rose
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Public Relations For Dummies
Eric Yaverbaum
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Hype Yourself : A no-nonsense PR toolkit for small businesses
Lucy Werner
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Crystallizing Public Opinion
Edward Bernays
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Myths of PR : All Publicity is Good Publicity and Other Popular Misconceptions
Rich Leigh
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Build Your Community : Turn your connections into a powerful online community
Richard Millington
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A Dictionary of Marketing
Charles Doyle
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Persuasive Copywriting : Cut Through the Noise and Communicate With Impact
Andy Maslen
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Campaigns that Shook the World : The Evolution of Public Relations
Danny (Group Editor-in-Chief, the Brand Republic Group) Rogers
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Brand Yourself : A no-nonsense brand toolkit for small businesses
Lucy Werner
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