Influence, New and Expanded UK : The Psychology of Persuasion
Robert B, PhD Cialdini
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Michael Solomon
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Lean Analytics : Use Data to Build a Better Startup Faster
Alistair Croll
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Add to BasketMillion Dollar Weekend : The Surprisingly Simple Way to Launch a 7-Figure Business in 48 Hours
Noah Kagan
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Add to BasketBasic Marketing Research : Customer Insights and Managerial Action
Gilbert (University of Wisconsin) Churchill
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Do Penguins Eat Peaches? : And other unexpected ways to discover what your customers want
Katie Tucker
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Add to BasketApplied Marketing Analytics Using R
Gokhan Yildirim
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Add to BasketHow to Research Trends (Revised Edition) : Move Beyond Trendwatching to Kickstart Innovation
Els Dragt
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Add to BasketTransformative Marketing : Combining New Age Technologies and Human Insights
V. Kumar
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Navigating the Digital Landscape : Understanding Customer Behaviour in the Online World
Nripendra (Pennsylvania Western University, USA) Singh
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Navigating the Digital Landscape : Understanding Customer Behaviour in the Online World
Nripendra (Pennsylvania Western University, USA) Singh
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Open Labs and Innovation Management : The Dynamics of Communities and Ecosystems
Valerie (Paris School of Business, France) Merindol
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Add to BasketEuropean Consumers in the Digital Era : Implications of Technology, Media and Culture on Consumer Behavior
Malgorzata (Dept. of Intnl Management, Poznan Univ. o Bartosik-Purgat
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Consumer Ethnocentrism, Country of Origin and Marketing : Food Market in Poland
Pawel (University of Lodz, Poland.) Bryla
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Transhumanisms and Biotechnologies in Consumer Society
Jennifer Takhar
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The Routledge Handbook of Digital Consumption
Rosa Llamas
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Anti-Consumption : Exploring the Opposition to Consumer Culture
Helene Cherrier
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Practical Digital Marketing and AI Psychology : How to gain online consumer trust and sales using technologies and psychology
J. Jonathan Gabay
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Premium by Design : How to Understand, Design and Market High End Products
Marco Bevolo
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The Handbook of Customer Satisfaction and Loyalty Measurement
Nigel Hill
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Creating the Viewer : Market Research and the Evolving Media Ecosystem
Justin Wyatt
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