The Edward Bernays Reader : From Propaganda to the Engineering of Consent
Edward Bernays
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No B.S. Guide to Brand-Building by Direct Response : The Ultimate No Holds Barred Plan to Creating and Profiting from a Powerful Brand Without Buying It
Dan S. Kennedy
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Reputation Matters : How to Protect Your Professional Reputation
Jonathan Coad
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When the Headline Is You : An Insider's Guide to Handling the Media
Jeff Ansell
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7 Day Power Habits : Balancing Faith, Family, and Business
Madison Phillips
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Hybrid Events verkaufen keine Schnitzel : Hybrid Veranstaltungen in einer ganzheitlichen Betrachtung aus der Perspektive von Eventprofis und MICE-Anbieter.
Peter Cramer
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Public Relations Planning, Research, and Measurement
Mark Hunter LaVigne
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Reputation Management Online : America's "Right to Be Forgotten"
Ben (Newman University in Wichita, KS, USA) Medeiros
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Strategic Communication and AI : Public Relations with Intelligent User Interfaces
Simon Moore
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Add to BasketThe Case for Shareholder Capitalism : How the Pursuit of Profit Benefits All
R David McLean
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Die Basis erfolgreicher Pressearbeit : Was macht eine Nachricht relevant? In zehn einfachen Schritten zur Schlagzeile
Daniel Caroppo
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OEffentlichkeitsarbeit : Grundlagen und Praxis fur Unternehmen
Henning Schweer
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Groundswell, Expanded and Revised Edition : Winning in a World Transformed by Social Technologies
Charlene Li
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PR Power: Inside Secrets From the World of Spin
Amanda Barry
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Brilliant PR : Create a PR sensation, whatever your budget, whatever your business
Cathy Bussey
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Crisis Communications Management
Adrian (Public Relations and Communications Association, UK) Wheeler
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PR In A Week : A Public Relations Masterclass In Seven Simple Steps
Brian Salter
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100 Great PR Ideas : From Leading Companies Around the World
Jim Blythe
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The Authority Guide to PR for Small Businesses : Use the power of public relations and the media to reach your target customer and grow your business
Steve Bustin
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The Art and Craft of PR : Creating the right mindset and skills to succeed in Public Relations today
Sandra Stahl
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