Furniture Marketing : Product, Price, and Promotional Policies of Manufacturers Hardback
by Kenneth R. Davis
Part of the Studies in Economics and Business Administration series
Hardback
Description
The author presents a comprehensive picture of the furniture manufacturer's marketing policies and the framework of the industry out of which marketing policies evolve.
He thoroughly investigates and critically analyzes the existing marketing policies of the industry and furnishes data on the industry's profitability. Originally published in 1957. A UNC Press Enduring Edition -- UNC Press Enduring Editions use the latest in digital technology to make available again books from our distinguished backlist that were previously out of print.
These editions are published unaltered from the original, and are presented in affordable paperback formats, bringing readers both historical and cultural value.
Information
-
Item not Available
- Format:Hardback
- Pages:240 pages
- Publisher:The University of North Carolina Press
- Publication Date:30/01/1957
- Category:
- ISBN:9780807807101
Information
-
Item not Available
- Format:Hardback
- Pages:240 pages
- Publisher:The University of North Carolina Press
- Publication Date:30/01/1957
- Category:
- ISBN:9780807807101