Advertising : What Everyone Needs to Know®
Mara (Professor of Media Studies, Professor of Media Studies Einstein
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Freedom of Commercial Expression
Roger A. (, Emeritus Professor, University of Alberta) Shiner
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The Persuasion Industries : The Making of Modern Britain
Steven (Visiting Professor in Brand Communication, Visiting McKevitt
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£56.00
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Add to BasketArtists, Advertising, and the Borders of Art
Michele H. Bogart
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£80.00
£79.89
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Add to BasketBuying and Believing : Sri Lankan Advertising and Consumers in a Transnational World
Steven Kemper
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£80.00
£79.89
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Add to BasketBreaking Up America : Advertisers and the New Media World
Joseph Turow
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£80.00
£79.89
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Add to BasketAudience Economics : Media Institutions and the Audience Marketplace
Philip M. Napoli
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£100.00
£92.85
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Add to BasketMedia Localism : The Policies of Place
Christopher Ali
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£99.00
£92.35
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Add to BasketSmyllie's Ireland : Protestants, Independence, and the Man Who Ran the Irish Times
Caleb Richardson
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£76.00
£71.49
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Add to BasketAdvertising in the 60s : Turncoats, Traditionalists, and Waste Makers in America's Turbulent Decade
Hazel G. Warlaumont
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Reporting for China : How Chinese Correspondents Work with the World
Pal Nyiri
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£94.00
£87.85
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Add to BasketAdvertising Sin and Sickness : The Politics of Alcohol and Tobacco Marketing, 1950-1990
Pamela Pennock
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£25.00
£21.75
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Street-smart Advertising : How to Win the Battle of the Buzz
Margo Berman
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£65.00
£55.85
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Book (Hardback)
Adland : A Global History of Advertising
Mark Tungate
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£97.00
£96.49
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Add to BasketPromotional Culture : Advertising, Ideology and Symbolic Expression
Andrew Wernick
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£93.00
£79.95
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Imagi-Nations and Borderless Television : Media, Culture and Politics Across Asia
Amos Owen Thomas
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£35.00
£32.45
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Revitalizing the Pharmaceutical Business : Innovative Marketing Approaches
Raja B. Smarta
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£37.00
£33.59
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New Directions in International Advertising Research
S. Tamer Cavusgil
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Lifestyle Journalism : Social Media, Consumption and Experience
Lucia Vodanovic
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Social Media Measurement and Management : Entrepreneurial Digital Analytics
Jeremy Harris (University of Nebraska at Omaha, USA) Lipschultz
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