Effective Web Presence Solutions for Small Businesses : Strategies for Successful Implementation Hardback
by Stephen Burgess, Carmine Sellitto, Stergios Karanasios
Hardback
Description
Over the past several years, a great deal of research has been devoted to the use of information technology by small businesses.
One technological tool now used to boost company success is Web presence enhancement in alignment with business strategy. ""Effective Web Presence Solutions for Small Businesses: Strategies for Successful Implementation"" is the first book to provide small businesses with a holistic approach to implementing their Web presence through identification of Web site content that matches their business strategy.
A valuable read for small business owners as well as academicians and researchers, this book connects the various issues involved in the planning and execution of successful Web sites for small businesses.
Information
-
Available to Order - This title is available to order, with delivery expected within 2 weeks
- Format:Hardback
- Pages:301 pages, illustrations
- Publisher:IGI Global
- Publication Date:28/02/2009
- Category:
- ISBN:9781605662244
Other Formats
- PDF from £140.25
Information
-
Available to Order - This title is available to order, with delivery expected within 2 weeks
- Format:Hardback
- Pages:301 pages, illustrations
- Publisher:IGI Global
- Publication Date:28/02/2009
- Category:
- ISBN:9781605662244