THE INDIGO STORY : Inside the Upstart that Redefined Indian Aviation Hardback
by Shelley Vishwajeet
Hardback
Description
The IndiGo Story is a fascinating analysis of the manner in which an unknown entity entered the perilous Indian sky and became its undisputed leader both in terms of market share and profitability.
Lucidly written and sharply argued, this book highlights the company's formative years as a fearless start-up and its evolution into one of India's most game-changing, profitable brands.
Information
-
Only a few left - usually despatched within 24 hours
- Format:Hardback
- Pages:179 pages
- Publisher:Rupa & Co
- Publication Date:20/09/2018
- Category:
- ISBN:9789353043551
Information
-
Only a few left - usually despatched within 24 hours
- Format:Hardback
- Pages:179 pages
- Publisher:Rupa & Co
- Publication Date:20/09/2018
- Category:
- ISBN:9789353043551