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The Squeeze : A Novel Approach to Business Sustainability, Spiral bound Book

The Squeeze : A Novel Approach to Business Sustainability Spiral bound

Spiral bound

Description

The Squeeze is a novel that relates the fight for survival of a small, family-owned, Midwest manufacturer.

Barely breaking even, Brookings Manufacturing is feeling the 'squeeze' even after five years of Lean implementation.

Its new CEO, Adam Brookings, finds himself at a crossroads - sell the barely profitable business and leave the fate of his lifetime friends/co-workers to chance, move 200 manufacturing jobs overseas and substantially affect the local community, or try something new - and quick!

The answers are found in applying the Triple Bottom Line to decision-making.

See what happens to the employees, customers, suppliers, and even the bank when Brookings uses the Triple Bottom Line to sustain business.

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