Mastering Marketing Data Science : A Comprehensive Guide for Today's Marketers
Iain (University of Southampton, UK) Brown
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MKTG
Joe (Louisiana State University) Hair
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Advanced Issues in Partial Least Squares Structural Equation Modeling
Joe (University of South Alabama, USA) Hair
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Add to BasketBusiness Research Methods
Barry (Ole Business School, University of Mississippi) Babin
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Breakthrough Agile : The Five Key Business Processes for Cultural Transformation
Christian Cater
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Commercial Banking in Kenya : A History from Colonisation to Digital Age
Christian Velasco
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Wie kunstliche Intelligenz Entscheidungen pragt : Eine Multiple-Case-Study uber Entscheidungen kunstlicher Intelligenz im Kontext von Unternehmen
Christian Scharff
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Basic Marketing Research : Customer Insights and Managerial Action
Gilbert (University of Wisconsin) Churchill
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Effective Financial Communication : Key Concepts, Empirical Insights, and Implications for Practice
Christian Pieter Hoffmann
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Qualitative Research Methods for Business Students : A Global Approach
Kingsley Obi Omeihe
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Consumer Behavior
Wayne (University of Texas, Austin) Hoyer
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Quest?es espec?ficas de gest?o : diante de uma situa??o de projeto
Louis Akilimali Kahumbugu Ciririmbo
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Spezifische Managementfragen : Konfrontiert mit einer Projektsituation
Louis Akilimali Kahumbugu Ciririmbo
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Specific management questions : faced with a project situation
Louis Akilimali Kahumbugu Ciririmbo
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Domande specifiche sulla gestione : di fronte ad una situazione di progetto
Louis Akilimali Kahumbugu Ciririmbo
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New Venture Creation : A Framework for Entrepreneurial Start-ups
Paul (University of Bedfordshire, UK) Burns
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Add to BasketVenture Clienting : How to Partner with Startups to Create Value
Prof. Dr Tobias Gutmann
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Data-Driven Personalization : How to Use Consumer Insights to Generate Customer Loyalty
Zontee (Founder of Media Volery and Director of Strategy) Hou
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Social Sector Communication : Concepts, Strategies and Case Studies
Jaishri (Ministry of Health & Family Welfare, (Govt of Indi Jethwaney
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Social Sector Communication : Concepts, Strategies and Case Studies
Jaishri (Ministry of Health & Family Welfare, (Govt of Indi Jethwaney
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Business Model Innovation : A Blueprint for Strategic Change
Chander (University of Cambridge) Velu
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The Cyber Predators : Dark Personality and Online Misconduct and Crime
Aaron (University of Haifa) Cohen
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Compelling Communication : Writing, Public Speaking and Storytelling for Professional Success
Simon (University of Cambridge) Hall
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China Internet Development Report 2021 : Blue Book for World Internet Conference
Publishing House of Electronics Industry
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