Digital Influence on Consumer Habits : Marketing Challenges and Opportunities
Nripendra (Pennsylvania Western University, USA) Singh
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Digital Influence on Consumer Habits : Marketing Challenges and Opportunities
Nripendra (Pennsylvania Western University, USA) Singh
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Crypto Crowds : Singularities and Multiplicities on the Blockchain
Matan Shapiro
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Navigating the Digital Landscape : Understanding Customer Behaviour in the Online World
Nripendra (Pennsylvania Western University, USA) Singh
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Navigating the Digital Landscape : Understanding Customer Behaviour in the Online World
Nripendra (Pennsylvania Western University, USA) Singh
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VUCA and Other Analytics in Business Resilience
Deepmala Singh
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VUCA and Other Analytics in Business Resilience
Deepmala Singh
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The Impact of Digitalization on Current Marketing Strategies
Luis (Rey Juan Carlos University, Spain) Matosas-Lopez
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The Impact of Digitalization on Current Marketing Strategies
Luis (Rey Juan Carlos University, Spain) Matosas-Lopez
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VUCA and Other Analytics in Business Resilience
Deepmala Singh
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VUCA and Other Analytics in Business Resilience
Deepmala Singh
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Digital Marketing Fundamentals : From Strategy to ROI
Marjolein Visser
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Digital Marketing Fundamentals : From Strategy to ROI
Marjolein Visser
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European Data Protection Law : Corporate Compliance and Regulation
Christopher Kuner
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Design Research in Information Systems : Theory and Practice
Alan Hevner
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e-Marketing : Applications of Information Technology and the Internet within Marketing
Cor (Rotterdam School of Management, Erasmus University, The Molenaar
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Protocols for Secure Electronic Commerce
Mostafa Hashem Sherif
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Toward Cross-Channel Management : A Comprehensive Guide for Retail Firms
Thomas Rudolph
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Localization Strategies for Global E-Business
Nitish Singh
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Beyond E-Business : Towards networked structures
Paul Grefen
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Managing Customer Experiences in an Omnichannel World : Melody of Online and Offline Environments in the Customer Journey
Taskin Dirsehan
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