Free Your Mind : The New World of Manipulation and How to Resist it
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Tactical Inclusion : Difference and Vulnerability in U.S. Military Advertising
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Hegarty on Advertising : Turning Intelligence into Magic
John Hegarty
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Buyology : How Everything We Believe About Why We Buy is Wrong
Martin Lindstrom
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Enchantment : How to Charm, Influence and Persuade
Guy Kawasaki
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How to do better creative work ebook
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The Advertising Concept Book : Think Now, Design Later
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The Adweek Copywriting Handbook : The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
Joseph Sugarman
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Brand the Change : The Branding Guide for social entrepreneurs, disruptors, not-for-profits and corporate troublemakers
Anne Miltenburg
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The Adweek Copywriting Handbook : The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
Joseph Sugarman
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Brilliant Copywriting : How to craft the most interesting and effective copy imaginable
Roger Horberry
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Copywriting Third Edition : Successful writing for design, advertising and marketing
Gyles Lingwood
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Ultimate Guide to Google Adwords : How to Access 100 Million People in 10 Minutes
Perry Marshall
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The Anatomy of Humbug : How to Think Differently About Advertising
Paul Feldwick
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How to do better creative work ebook
Steve Harrison
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Brilliant PR : Create A Pr Sensation, Whatever Your Budget, Whatever Your Business
Cathy Bussey
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The New Rules of Green Marketing : Strategies, Tools, and Inspiration for Sustainable Branding
Jacquelyn A. Ottman
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101 Things I Learned(R) in Advertising School
Tracy Arrington
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Personalized Digital Advertising : How Data and Technology Are Transforming How We Market
Diaz Nesamoney
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