Book of Branding : a guide to creating brand identity for start-ups and beyond
Radim Malinic
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Influence, New and Expanded UK : The Psychology of Persuasion
Robert B, PhD Cialdini
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Twelve and a Half : Leveraging the Emotional Ingredients Necessary for Business Success
Gary Vaynerchuk
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Hacking Growth : How Today's Fastest-Growing Companies Drive Breakout Success
Morgan Brown
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By My Hands : A Potter’s Apprenticeship
Florian Gadsby
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The 22 Immutable Laws Of Marketing
Al Ries
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Pre-Suasion : A Revolutionary Way to Influence and Persuade
Robert Cialdini
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This is Marketing : You Can’t Be Seen Until You Learn To See
Seth Godin
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Creativity For Sale : How to start and grow a life-changing creative career and business
Radim Malinic
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Traffic Secrets : The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers
Russell Brunson
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The Dark Cloud : how the digital world is costing the earth
Guillaume Pitron
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Logos that Last : How to Create Iconic Visual Branding
Allan Peters
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Community Is Your Currency : 10 Steps to Creating A Thriving Online Community & Growing Your Business
Daisy Morris
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Applied Marketing Analytics Using R
Gokhan Yildirim
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Crossing the Chasm : Marketing and Selling Technology Products to Mainstream Customers
Geoffrey A. (President of The Chasm Group in Palo Alto, Califor Moore
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Badvertising : Polluting Our Minds and Fuelling Climate Chaos
Andrew Simms
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Launch (Updated & Expanded Edition) : How to Sell Almost Anything Online, Build a Business You Love and Live the Life of Your Dreams
Jeff Walker
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For the Culture : The Power Behind What We Buy, What We Do and Who We Want to Be
Marcus Collins
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Using Social Media for Work : How to maintain professional etiquette online
Bloomsbury Publishing
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Universal Principles of Branding : 100 Key Concepts for Defining, Building, and Delivering Brands Volume 6
Mark Kingsley
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The Strategy and Tactics of Pricing : A Guide to Growing More Profitably
Thomas T. (Deloitte Consulting, USA) Nagle
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Consumer Behavior
Wayne (University of Texas, Austin) Hoyer
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Basic Marketing Research : Customer Insights and Managerial Action
Gilbert (University of Wisconsin) Churchill
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People in Delivery
Shalini Vallepur
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