Journalism and PR : News Media and Public Relations in the Digital Age
John Lloyd
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Strategic Writing : Multimedia Writing for Public Relations, Advertising and More
Charles Marsh
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Understanding Public Relations : Theory, Culture and Society
Lee (London School of Economics and Political Science, UK) Edwards
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This is Marketing : You Can't Be Seen Until You Learn To See
Seth Godin
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Risk Issues and Crisis Management in Public Relations : A Casebook of Best Practice
Michael Regester
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Corporate Communications : Convention, Complexity and Critique
Lars Thøger (Copenhagen Business School, Denmark) Christensen
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Strategic Writing : Multimedia Writing for Public Relations, Advertising and More
Charles Marsh
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The Routledge Handbook of Strategic Communication
Derina Holtzhausen
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Hype Yourself : A no-nonsense PR toolkit for small businesses
Werner Lucy Werner
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Social Media for Strategic Communication : Creative Strategies and Research-Based Applications
Karen Freberg
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Trust Me I'm Lying : Confessions of a Media Manipulator
Ryan Holiday
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Making News : A Straight-Shooting <Br>Guide to Media Relations
David Henderson
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Ongoing Crisis Communication : Planning, Managing, and Responding
W. Timothy Coombs
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Enchantment : How to Charm, Influence and Persuade
Guy Kawasaki
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Public Relations : Concepts, Practice and Critique
Jacquie (Queen Margaret University) L'Etang
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Exploring Public Relations and Management Communication
Ralph Tench
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Sport and the Media : Managing the Nexus
Matthew Nicholson
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Exploring Public Relations and Management Communication
Ralph Tench
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How to Win Campaigns : Communications for Change
Chris Rose
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