Strategic Writing : Multimedia Writing for Public Relations, Advertising and More
Angie Hendershot
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Strategic Writing : Multimedia Writing for Public Relations, Advertising and More
Angie Hendershot
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Strategic Writing : Multimedia Writing for Public Relations, Advertising and More
Charles Marsh
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Strategic Writing : Multimedia Writing for Public Relations, Advertising and More
Charles Marsh
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Chutzpah & Chutzpah : Saatchi & Saatchi: The Insiders' Stories
Simon Goode
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Becoming a Public Relations Writer : Strategic Writing for Emerging and Established Media
Ronald D. Smith
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Developing Insights on Branding in the B2B Context : Case Studies from Business Practice
Nikolina Koporcic
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Marketing In A Week : Be A Successful Marketer In Seven Simple Steps
Eric Davies
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Madvertising : 1975-1985: The Inside Story Of Advertising's Wildest Decade
Martyn Forrester
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Frenemies : The Epic Disruption of the Advertising Industry (and Why This Matters)
Ken Auletta
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Advertising: A Very Short Introduction
Winston Fletcher
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Advertising: A Very Short Introduction
Winston Fletcher
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Now Media : The Evolution of Electronic Communication
Norman J. Medoff
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Now Media : The Evolution of Electronic Communication
Norman J. Medoff
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Principles of Strategic Communication
Derina Holtzhausen
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Principles of Strategic Communication
Derina Holtzhausen
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Becoming a Public Relations Writer : Strategic Writing for Emerging and Established Media
Ronald D. Smith
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Advertising Design by Medium : A Visual and Verbal Approach
Robyn Blakeman
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Advertising Design by Medium : A Visual and Verbal Approach
Robyn Blakeman
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The Media Handbook : A Complete Guide to Advertising Media Selection, Planning, Research, and Buying
Helen Katz
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The Media Handbook : A Complete Guide to Advertising Media Selection, Planning, Research, and Buying
Helen Katz
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The Law of Public Communication
William E. Lee
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