Interfirm Business-to-Business Networks : Theory, Strategy, and Behavior
Roger Baxter
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Improving the Marriage of Modeling and Theory for Accurate Forecasts of Outcomes
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Organizational Culture, Business-to-Business Relationships, and Interfirm Networks
Arch G. Woodside
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Tourism Sensemaking : Strategies to Give Meaning to Experience
Arch G. Woodside
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Consumer Behavior in Tourism and Hospitality Research
Arch G. Woodside
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Improving the Marriage of Modeling and Theory for Accurate Forecasts of Outcomes
Arch G. Woodside
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Tourism-Marketing Performance Metrics and Usefulness Auditing of Destination Websites
Arch G. Woodside
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Creating and Managing Superior Customer Value
Arch G. Woodside
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Business-to-Business Brand Management
Mark S. Glynn
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Advances in Culture, Tourism and Hospitality Research
Arch G. Woodside
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Trade Tales : Decoding Customers' Stories
Arch G. Woodside
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Advances in Culture, Tourism and Hospitality Research
Arch G. Woodside
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Perspectives on Cross-Cultural, Ethnographic, Brand Image, Storytelling, Unconscious Needs, and Hospitality Guest Research
Arch G. Woodside
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New Insights on Trust in Business-to-Business Relationships : A Multi-Perspective Approach
Houcine Akrout
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New Insights on Trust in Business-to-Business Relationships : A Multi-Perspective Approach
Houcine Akrout
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