Mastering Business for Strategic Communicators : Insights and Advice from the C-suite of Leading Brands PDF
Edited by Matthew W. Ragas, Ron Culp
Description
The most successful communication professionals are no longer just communication experts-they are masters of business. To serve as trusted advisors to the C-suite and to collaborate across the enterprise means it is necessary to have a strong grounding in business acumen.
Information
-
Download - Immediately Available
- Format:PDF
- Publisher:Emerald Publishing Limited
- Publication Date:14/11/2017
- Category:
- ISBN:9781787145030
Information
-
Download - Immediately Available
- Format:PDF
- Publisher:Emerald Publishing Limited
- Publication Date:14/11/2017
- Category:
- ISBN:9781787145030